Let's face facts. There are so many different AI tools around these days that it can be tricky to pick the right one for SEO content. The market's full of choice. So, what do you do when you need to choose a new AI helper, but don't know where to start?

Today, we're going to make things a bit simpler for you with a great comparison guide for two popular tools: Copy.ai and Surfer SEO. First of all, here's a brief rundown of what they're about:

Copy.ai: An AI copywriting assistant to help you compose blogs, ads, emails, and social media posts

Surfer SEO: A platform that optimizes SEO content and generates AI-generated articles to help your content rank.

If you need to make a choice between the two for your work, we'll cover as much as possible in this article, so you've got all the info you need. We're going to compare:

Features
Pricing
SEO capabilities
Who should use each tool

...and we'll also tell you when you might need a different kind of program entirely.

Let's get started.

Copy.ai vs Surfer SEO: Quick Verdict (TL;DR)

So here's the TL;DR. Which one to choose and why? It makes sense to choose Copy.ai if you're marketers who want lots of on-brand copy for different formats like blogs, social media, and email campaigns, often at short notice and in high volume.

Go for Surfer SEO if you're more focus